CASE STUDY:

PARADISE VALLEY COOPERATIVE SCHOOL

I recently had the pleasure of rebranding one of Arizona's top preschools:

Paradise Valley Cooperative School.

Starting with a new logo, I also redesigned their website, store-front signage, and brochure. 

My other projects with PVCS included creating monthly event flyers, photographs of the school, a summer camp flyer, filming and editing a promotional video, and creating and implementing social media campaigns. Here is a showcase of those projects ♥

LOGO

First order of business in rebranding Paradise Valley Cooperative School: a new logo!

The owner had kept the same brand ever since she bought the school 10 years prior and she wanted something new and unique that represented their values.

After many designs and revisions, this logo was born!

Rooted in symbolism, we begin playing in the dirt at "preschool", we learn the basics (represented by primary colors of the roots) and blossom into individuality (represented by various colors and shapes of the leaves and patterns of the letters).

MONTHLY EVENT FLYERS

(PLEASE CLICK TO SCROLL THROUGH FLYERS)

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PROMO VIDEO

(PLEASE CLICK TO PLAY)

SUMMER CAMP FLYER

BROCHURE

(PLEASE CLICK TO FLIP)

PHOTOGRAPHY

PVCS letter of recommendation_Melissa_Ma

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